7 ways of online earning in Pakistan | Make money in 2024

1- Online Earning With Freelancing

Freelancing is by far the most popular way of earning money online in Pakistan. With the Government of Pakistan programs such as Digiskills.pk that has trained over 2 million people in the country, there’s a clear rise in IT and IT-enabled exports in fiscal year 21-22 as Pakistani freelancers contributed $398 million to exports. This rising trend could result in a further rise in financial exports in the current year.

With the rise of gig economy platforms such as Toptal, Fiverr, Upwork, Freelancer, and WorkChest, it’s now easier than ever to connect with clients from all over the world and offer your skills and services. Whether you are a project manager, voice-over artist, graphic designer, web developer, or digital marketing expert, there are widespread opportunities for you to offer your skill set and make money as a service provider.

Steps to get started as a freelancer:

1. Selecting Niche: Freelancers need to choose a skill or niche expertise to offer their services to clients. Popular niches/skill sets for freelancers include mobile app development, website development, and graphic design. video editor, and digital marketer.
2. Create Portfolios: To attract clients, freelancers need to create a portfolio of their previous work. A portfolio is the tasks or projects that are completed in the past. They could be actual work done for a client or sample projects. The idea is to showcase a skill set to the buyers who may be looking for a similar service freelancers have done in the past. To upload a portfolio, use platforms such as Behance, and Dribbble. Freelancers are also allowed to upload their portfolio in profiles of their marketplace such as Upwork, Guru, or Workchest.
3. Signing up on Freelance Marketplaces: Freelancing platforms such as Upwork, Fiverr, and Freelancer, allow you to connect with potential clients and find freelancing projects. The first step is to create a profile on the website and populate it with a description of services, price per hour, and availability of work. The second step is to upload the portfolio and testimonial video of previously satisfied clients.
4. Network/Promote yourself: For freelancers to reach more potential clients, networking with other freelancers, and attending seminars, and events are very important. You can market yourself with custom-designed T-shirts, a business card that lists your phone number, email, and website, and yes — giveaways of your brand to others.
5. Customer is KING: Winning a project is one thing, taking care of your client is the real sales. Freelancers need to communicate regularly with their clients, should accelerate to go the extra mile to get the job done within an agreed timeframe, and remember, professionalism is the key to success. A satisfied client not only comes back to you with more work but also refers more clients your way in the future.

2- Online Earning With Blogging

Blogging is a popular way to voice your opinion in writing and in the process, make money.

How much does Blogger earn in Pakistan?

Here’s how you can start earning money from blogging in Pakistan:

1. Selecting a niche: The first step in starting a successful blog is to choose a niche, or topic, that you’re passionate about. The suggestion here is to go for a micro niche as compared to the macro niche. Micro niche with complete topical coverage gives you a high chance of ranking in the top 10 search results on Google for business-related keywords.
2. Set up a blog: You can set up a blog on a free platform, such as WordPress.
3. Keywords: In order to rank on search engines for keywords, you need to identify keywords to write content for. The selection of keywords is made on the basis of moderate search volume, and low competition. There are many tools that help you identify the right keywords for your blog, AHREF, SEMRUSH, and Uber Suggest are on top.
4. Create high-quality content: Once you have your blog set up, start creating high-quality content for all topics (blog money-making ideas) in your micro niche. You will need to provide complete and fresh information to your readers in order to increase engagement on a website. The more the readers spend time on your website, the lower the bounce rate that encourages search engines to rank you for your targeted keywords.
5. Build an audience: To start earning money from your blog, you need viewership. In order to get people to read your content, you need to focus on SEO (search engine optimization) and paid advertisement using Google PPC, promoting your blog posts on social media.
6. Monetize your blog: There are several ways to monetize your blog. Here are some methods.

• Ad revenue: Bloggers make money by displaying ads on their blog. You can use a platform, such as Google AdSense, to automatically display relevant ads on your site.
• Affiliate marketing: You can earn referral commissions by promoting products and services related to your niche on your blog posts.
• Sponsored posts: You can earn money by writing sponsored posts for topics related to your niche.

Here’s the discounted price of 2 years of hosting.

3- Online Earning With YouTube

With 34.4B users on the platform, and globally ranked in the number 2 position according to Similarweb, YouTube is the largest video-sharing platform in the world. You can earn money on Youtube in the following ways.

1. Ad revenue: You can monetize your videos and earn money from ads that play before, during, or after your content. In order to start earning from ads, you’ll need to sign up for the YouTube Partner Program and meet certain eligibility requirements. The general criteria are 1000 subscribers and 4000 watch hours.
2. Sponsored content: By creating sponsored videos for brands, you can make good money on YouTube. You can give a shout-out in a video, include their footage, or give a website link in the description.
3. Merchandise and products: You can make good revenue by selling your own merch (merchandise) in your videos or through the YouTube Creator Shop.
4. Memberships and Super Chat: You can offer exclusive content or privileges to your viewers in exchange for a monthly fee through the “YouTube Memberships” feature. If you are from an eligible country, the “Super Chat” feature lets you make money by receiving paid messages.

YouTube is highly competitive. You need to solve people’s problems by creating high-quality videos that not only answer their questions but also keep them engaged. You can promote your videos using social media or by advertising on the YouTube platform.

4- Online Earning With E-Commerce

With the rise of Pakistani eCommerce platforms such as Daraz, it’s now easy to start your own online store and sell products to customers.

Here’s how you can get started in the e-commerce niche in Pakistan:

1. Choose a product or niche: Select a niche that resonates with your interest and has a public demand. Some popular e-commerce niches in Pakistan include fashion, beauty, electronics, and home goods.
2. Build an online store: To sell your products online, you’ll need to build an e-commerce website or use off-the-shelf e-commerce solutions such as Shopify or WooCommerce (WordPress). In Pakistan, Cash on delivery (COD) is the most commonly used payment method for online shopping.
3. Market your store: To reach potential customers and increase sales, you will need to promote your store. SEO is the most effective, organic way of getting ranked for keywords related to your niche. You will also need to advertise your store on Google and Social media platforms.

5- Online Earning With Affiliate Marketing

As an affiliate marketer, you promote products and services on behalf of other companies and earn a commission for each sale that is generated on your website or social media platforms. This is one effective way of earning passive income. You do not own the product, do not have to worry about packaging, shipping, insurance, and refund and if you sell, you earn a percentage of the price of that product.

Here’s how to get started with affiliate marketing in Pakistan:

1. Find affiliate programs: There are many affiliate programs available for individuals in Pakistan, including those from major e-commerce companies such as Amazon and Daraz.
2. Create content: To promote your affiliate products, you’ll need to create content. Content is typically split into two parts. One is informative content that educates the audience about the benefits of the product and the other is commercial content that focuses on product features and sells.
3. Drive traffic to your content: Goes without saying, that search engine optimization (SEO) is the best way of pulling organic traffic onto your website. Other methods include paid promotion on Google, YouTube, Twitter, LinkedIn, and Meta owned companies such as Facebook, Instagram, and WhatsApp

6- Online Earning With Digital Products:

With the rise of platforms such as Amazon and ETSY, it’s now easier than ever to create and sell digital products. Some of the prominent digital assets include ebooks, Kindle, training courses, software, and more.

1- Ebooks

Ebooks have gained huge popularity since the emergence of PDF platforms. They are digital books that are easy to read on smartphones and computers. If you are a subject matter expert, and perhaps have a story to tell, creating an eBook is easy, and selling it online is easier.

Use platforms such as Kindle Direct Publishing or Gumroad to publish and sell your ebooks. Here are 8 websites where you can sell your eBooks and earn money in Pakistan.

2- Software and Apps

If you are a developer who can code software or have an outstanding idea of the Software world’s needs, you can sell your software online. You can also create Hybrid mobile apps that can be uploaded to Google Play Store, and Apple App Store and place in-app purchases.

In order to make sales, you will need to market your software or mobile app effectively. This can be done using social media, email marketing, and paid advertisement.

3- ETSY Store

With over 500 Million monthly users, Etsy is an online marketplace that allows individuals and small businesses to sell handmade and digital products. It’s a great platform for people in Pakistan who want to earn money online by selling their artwork, handmade jewelry, and other digital assets and products.

Here’s what you need to know about getting started on the ETSY platform:

1. Set up an Etsy account: To get started, create an Etsy account and complete the seller registration process. They require basic information such as your name, address, and preferred payment method when the store starts selling. In order to learn more about payment withdrawals at ETST, click here.
2. Create your shop: After finishing the account setup, you can easily create your store, commonly known as the ETSY shop. You can customize your store appearance, and add pictures.
3. List your products: Start populating the products you want to sell by adding their descriptions, photos, and pricing information. You will need to pick a product category and list your products inside it.
4. Promote your shop: To promote your shop, email marketing, paid advertisement and social media promotion methods work best.
5. Manage orders and shipping: When you receive orders in your shop, you will have to manage and ship through the Etsy platform.

4- TeeSpring:

Teespring is a popular attire designing platform that allows you to design and sell custom wear, including t-shirts, hoodies, mugs, etc.

Here’s how you can get started:

1. Sign up for a Teespring account: Signing up is free.
2. Choose your products: Select the products you want to sell and design your custom labels. Teespring also offers templates for you to get started.
3. Selling Products: After the designs are created, the selling job begins and that requires store promotion.
4. Order processing: When an order is placed, Teespring hands the printing, shipping, and all customer service. The store owner receives profit for each sale.

In order to do more sales on Teespring, the designer needs to come up with appealing creatives that attract potential customers.

5- Kittl AI

Kittl AI is a platform for generating vector illustrations and logo icons. Users can earn money by providing graphic design services, selling digital products created using Kittl AI, or promoting the platform through affiliate marketing.

Content creators can use Kittl AI to enhance their content, and experts can offer online courses and tutorials for additional income. Success depends on the quality of work and marketing efforts.

7- Online Earning With Tutoring

With platforms such as Udemy and Tutor, you can teach students all over the world. If you want worldwide students to access, create your lectures in English, and if you want to target local students, create content in the local language. For you to be able to attract students require a complete group over the subject. You can create lectures using a simple smartphone, or computer and earn money from the comfort of your home.

Teach on Facebook

As a content creator and teacher, you can make money by putting video content on Facebook. You can do that from your Facebook profile or page. Following are the ways people can pay you on the Facebook platform.

1- Facebook Stars

Facebook Stars is a new feature introduced by META to support content creators. Stars are sent in appreciation of the quality of the content. All Facebook users can purchase stars and send them to the video creators. The content creator can redeem these stars for real money and withdraw to their bank accounts. The stars are paid on Facebook LIVE video.

2- Instream Ads

As Stars are paid on LIVE videos, Instream Ads are a way of making money from your long video content. The typical length is over a minute. Content creators can record a video and upload it on their Facebook Page using Business Manager and earn money using Instream ads that advertisers place in the middle of a video.

To be eligible for In-Stream Ads, you must meet the following criteria:

1. Your Facebook page must have a minimum of 10,000 followers.
2. The Page meets Facebook’s community standards and terms of service.
3. The page meets Facebook’s video monetization eligibility requirements.

It is important to know that in-Stream Ads are only available for content creators in eligible countries.

Conclusion

In Pakistan, the demand for online earning opportunities is rising amid a lack of jobs and opportunities in the Government and Private sectors. People now realize that by learning skills, they can offer their services on the Internet and make money.

The above-mentioned 7 ways are real and require effort, honesty, and most importantly, patience for everybody to excel at the top level and start earning in 2024.

 

What is Adsterra? How to Earn Money by Using Adsterra? — A Complete Guide!

What is Adsterra?

Adsterra is an ad network like Adsense. Adsense is not the only ad network that people use to monetize their blogs, vlog, or websites. But unfortunately, newbies are most often stuck to Adsense because they are not familiar with other opportunities. There are thousands of others ad networks that people use to monetize their websites. Adsterra is one of them. Many new bloggers or writers who are not professionals in website development and those who create their website and blog by themselves without any assistance — think that Adsense is the only way to monetize their blog or website. There is a number of other networks that provide you with a more reliable and convenient way to monetize your blog…

Create an account 

https://beta.publishers.adsterra.com/referral/LbLB7b7rHb

Requirements to start making money from Adsterra

Here are a few things you need to get approved from the Adsterra publishing platform.

• You must have content within your site. Under construction sites, sites with no content are not eligible.
• Your site should NOT have too many ads i.e, sites with 15+ banners and 5+ pops on a single page are not approved.
• Even if you have a non-English blog, you still run Adserra ads.
• Adsterra has no restrictions in terms of traffic volume. They have recently changed their policies about traffic volume and now accept even small websites. Your traffic quality matters for approving your website at Adsterra Network.

Let’s discuss the Adsterra review so you can find what it can offer you as a publisher or advertiser.

4 Benefits of Using Adsterra Ad Network

1. Instant income and High CPM rates

You can monetize any type of traffic: not only Facebook pages but any type of social media. With Smart Direct link, you can monetize any type of traffic.

Adsterra Direct Link (also: Smart Direct Link) is a monetization ad unit for publishers and webmasters. It does not have any visual format, only a URL.

You request this unique URL from Adsterra and then put it anywhere: on your web page, mobile app, or on social traffic.

You just need to place the code on your website, Facebook page, or blog and make money whenever a visitor sees or clicks on the ad. It’s as simple as that.

You can not only earn instant income with the Adsterra network, but you will also get the industry’s highest CPM rates.

Cost per thousand (CPM) denotes the price of 1,000 ad impressions on a webpage. If a website publisher charges $1 CPM, an advertiser must pay $1 for every 1,000 impressions of its ad.

You can monetize every ad impression with 100% fill rates with Adsterra.

Example: If you get 10,000 visitors per day and a total of 20,000 page views, and you get CPM rates of $2, then your earnings can be – 20000/1000 = 20 CPM x $2 = $40 per day.

$40 a day i.e at an average $1200 a month from one single source like Adsterra is NOT a bad income at all. You just need to ensure that you have a high-traffic website or Facebook page to earn more monthly income.

2. Multiple ad formats

In Adsterra,

You get a wide range of ad formats in Adsterra, which include:

Video Ads (VAST) – you can show a short video as an ad that appears before the main content. AdSterra either uses your VAST/VPAID tags or hosts your videos using a WordPress video plugin player like Fluid Player.

Native Ads – Natives are branded content in an editorial format. For example, natives presented in the form of banners with articles from partner sites. 

Social Bar – Social Bar ads help publishers achieve the highest CPMs, and advertisers reach 10X to 30X more CTRs (compared to the ordinary Web Push). You get full customization, which means the creatives can take any form, depending on your wishes and objectives.  

Social Bar uses dynamic iFrames that don’t block web content. Simple iFrames blankly pop up while other page content remains non-clickable. Dynamic iFrame inside Adsterra creatives allows website users to click on ads, expand and collapse them while navigating the website and absorbing the content.

Here’s how to use Adsterra to set up ads in 3 simple steps.

1. Place Adsterra pixel on your site or blog
2. Provide your high-converting landing pages and
3. Start making profits                                                                                       

Adsterra also offers the most popular banner sizes: 160*600, 300*250, 728*90, 468*60, 800*440, 320*50.

3. Automated Self-Service Platform (SSP)

Automated SSP empowers advertisers and publishers by providing a seamless and user-friendly interface that allows them to easily manage their campaigns. This automated system eliminates unnecessary complexities, streamlining the entire process from campaign creation to monitoring performance.

You can initiate, modify, and track your ad campaigns in real time. You get an intuitive dashboard that simplifies navigation, offering a comprehensive overview of key metrics and performance indicators.

Advertisers can effortlessly set up their targeting preferences, budget allocations, and ad creatives, ensuring an effective advertising strategy.

4. High quality advertisers

Adsterra uses retargeting to attract high-quality advertisers to show ads on your blogs, sites, or Facebook pages.

Here’s how retargeting works (designed by the team at Adsterra).

The retargeting feature allows you to earn more money from Adsterra ads, and you will attract highly relevant and quality advertisers to show ads on your sites.

5. Smart AI-Powered Optimization Tool

Adsterra’s AI Optimization tool continuously analyzes vast data sets to identify patterns, trends, and user behaviors. The result is a dynamic and adaptive optimization process that analyzes your website traffic and selects the highest CPM ads suited to your audience.

6. Absolute bliss for advertisers

Adsterra is NOT only limited to publishers but also to advertisers.

As an advertiser, you will get instant access to 15K+ direct publishers with the Adsterra advertising platform. Simply plan, launch, manage, and analyze your advertising campaigns to increase your online exposure.

You can use this link to request a free consultation with Adsterra professionals to discuss your advertising campaigns on a limited budget.

Once you have requested a free consultation with the Adsterra support team, you can make a deposit (The minimum deposit for advertisers is $100) right from your account.

Payment methods for advertisers now include Visa/Mastercard, Paxum, Capitalist, PayPal, Webmoney, and Wire Transfer.

As an advertiser, to get your ads published, you need to start bidding.

Adsterra offers various pricing models: CPM, CPC, CPA, CPI, CPL, RTB, and RevShare.

CPM is considered the most effective ad pricing model. All Advertisers submit their bids to place ads on the Adsterra publishing platform. The impression goes to the highest bidder, and their ad is served on the publisher’s page (i.e., blog, website, or Facebook page).

Adsterra usually offers “exclusive retargeting” with popunder ads for both mobile and desktop users. This method will reach your target audience non-aggressively but very effectively.

You can also use display banners to showcase your ads using the Adsterra ad platform.

Here’s a detailed video that shows you how to run and optimize various campaigns with Adsterra.

How to make account on Adsterra

https://youtu.be/5Fk-51WoLHE?si=TBO_HnLxYMGQ2w09

https://youtu.be/YySLUdXXd3g?si=d_l9-TighaLNEhiH

How to Get Started with Adsterra

Whether you’re a publisher or advertiser, registering with Adsterra is the first step. Let me guide you through the process for both roles.

Register as a Publisher with Adsterra

Step 1 – Sign Up as a Publisher

Click on register as a publisher on the Adsterra platform.

Step 2 – Submit the details

Fill in all the required details to complete the process as a publisher.

After signing up, Adsterra will send you a confirmation email. Once you confirm your email, you can log in into your account.

Step 3 – Add Your Website

Click on the “Add Website” button to add your first website.

A pop-up will appear. Add your website, select the website category, and choose the ad formats to use on your website.

Your website will be sent for approval as you click on the add button.

Step 4 – Getting your website verified

You can check your website status on the website page. The status will change from pending to approved as the verification is completed.

Step 5 – Implement Ad Code

You will receive an email with the code script. You can also get the code script from your publisher’s account.

On the left, you will find the instructions on where to place the code.

That’s it.

You can follow the same process to add multiple websites.

Register as a Advertiser with Adsterra

Adsterra offers SSP (Self Service Platform) to promote your business, app, or product to reach a wider audience online at a limited budget.

Here’s how it basically works.

Here are the benefits of SSP:

• You can speed up your ad campaign creation
• You will have 100% control of your ad campaign settings
• You can easily monitor your ad performance at every placement

You can follow these steps to register as an advertiser with Adsterra

Step 1 – Sign Up as an Advertiser

Click on register as an advertiser on the Adsterra platform.

Step 2 – Submit the details

Fill in all the required details to complete the process as an advertiser.

After signing up, Adsterra will send you a confirmation email. Once you confirm your email, you can log in to your account.

Step 4 – Login into your account

As you log in, you will find an onboarding video. You can use the video to start running your ads.

Step 5- Select a payment method and add funds to your balance.

Step 6 – Create your campaign. You can also get assistance from a manager.

Step 7 – Configure your conversion tracker for optimal performance.